MKT 120

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Prerequisites: None

Corequisites: None

This course introduces principles and problems of marketing goods and services. Topics include promotion, placement, and pricing strategies for products. Upon completion, students should be able to apply marketing principles in organizational decision making.

Course Title

Principles of Marketing

Class

3

Lab

0

Credit

3

Workforce Development

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Career & College Promise

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College & Career Readiness (GED)

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