Advertising & Graphic Design Associate Degree

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A30100

The Advertising and Graphic Design curriculum is designed to provide students with knowledge and skills necessary for employment in the graphic design profession, which emphasizes design, advertising, illustration, and digital and multimedia preparation of printed and electronic promotional materials.

Students will be trained in the development of concept and design for promotional materials such as newspaper and magazine advertisements, posters, folders, letterheads, corporate symbols, brochures, booklets, preparation of art for printing, lettering and typography, photography and electronic media.

Graduates should qualify for employment opportunities with graphic design studios, advertising agencies, printing companies, department stores, and a wide variety of manufacturing industries, newspapers, and businesses with in-house graphics operations.

TYPICAL COURSE SEQUENCE COURSE AND HOUR REQUIREMENT

• ENG 115  Oral Communication can be substituted with COM 231 Public Speaking or ENG 112 Writing/Research in the Disc

 

Hours Per Week Hours
FIRST SEMESTER Course Title Class Lab Credit
ACA 115 Success & Study Skills 0 2 1
BUS 110 Introduction to Business 3 0 3
GRD 110 Typography I 2 2 3
GRD 121 Drawing Fundamentals I 1 3 2
GRD 141 Graphic Design I 2 4 4
GRD 151 Computer Design Basics 1 4 3
9 15 16
Hours Per Week Hours
SECOND SEMESTER Course Title Class Lab Credit
GRA 255 Image Manipulation I 1 3 2
GRD 131 Illustration I 1 3 2
ENG 111 Writing and Inquiry 3 0 3
GRD 142 Graphic Design II 2 4 4
GRD 152 Computer Design Tech I 1 4 3
Natural Science/Math Elective* 3 0 3
11 14 17
Hours Per Week Hours
THIRD SEMESTER Course Title Class Lab Credit
GRD 188 Graphic Design for Web I 2 3 3
MKT 120 Principles of Marketing 3 0 3
GRD 153 Computer Design Tech II 1 4 3
GRD 141 Graphic Design I 2 4 4
Social/Behavioral Science Elective** 3 0 3
11 11 16
Hours Per Week Hours
FOURTH SEMESTER Course Title Class Lab Credit
ENG 115 Oral Communication 3 0 3
GRD 288 Graphic Design for Web II 2 3 3
GRD 242 Graphic Design IV 2 4 4
GRD 280 Portfolio Design 2 4 4
Humanities/Fine Arts Elective* 3 0 3
12 11 17
***The Natural Science/Math elective must be chosen from the following:
BIO 110 Principles of Biology 3 3 4
BIO 111 General Biology I 3 3 4
BIO 163 Basic Anat & Physiology 4 2 5
BIO 168 Anatomy & Physiology I 3 3 4
MAT 110 Math Measurement & Literacy 2 2 3
MAT 143 Quantitative Literacy 2 2 3
MAT 152 Statistical Methods I 3 2 4
MAT 171 Precalculus Algebra 3 2 4
**The Social/Behavioral Science elective must be chosen from the following:
HIS 131 American History I 3 0 3
HIS 132 American History II 3 0 3
PSY 150 General Psychology 3 0 3
SOC 210 Introduction to Sociology 3 0 3
SOC 220 Social Problems 3 0 3
*The Humanities/Fine Arts elective must be chosen from the following:
ART 111 Art Appreciation 3 0 3
ART 114 Art History Survey I 3 0 3
ART 115 Art History Survey II 3 0 3
ART 116 Survey of American Art 3 0 3
HUM 110 Technology and Society 3 0 3
HUM 115 Critical Thinking 3 0 3
MUS 110 Music Appreciation 3 0 3
MUS 112 Introduction to Jazz 3 0 3
MUS 210 History of Rock Music 3 0 3
REL 211 Intro to Old Testament 3 0 3
REL 212 Intro to New Testament 3 0 3

Total Semester hours credit: 66

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